Mission Statement

To enhance the life style of our customers by consistently providing top quality products and excellence in service…..by treating others as we would like to be treated. It is important for us to establish strong mutual trust and respect between ourselves and our customers, our employees and suppliers. We consider wine as something that adds value to a social setting, a fine meal or a quiet evening at home. We want our customers to create, savour and share fine wines from juices sourced from the best wine producing regions of the world; from vendors who have established a reputation as leaders within the industry.

Quality Wine Cellars Inc. opened its doors in 1994 and has been owner-operated ever since. We take great pride in providing our customers with the total experience of wine making, while focusing on the following key elements for success:

Quality Wine Cellars:

  • deals with suppliers that take a “no compromise” attitude towards product quality.
  • maintains a store environment that is clean, efficient, spacious and fun.
  • employs people who sincerely enjoy dealing with the public and have a passion for learning about wine.
  • invests in the Cloverdale Community through supporting local businesses, fundraisers and events.

Quality Wine Cellars is an active member of the Cloverdale BIA,   Cloverdale Chamber of Commerce,  Canadian Federation of Independent Business (CFIB), the Fraser Valley Executive Association (FVEA),( Roger being a past President). The Fermenters Guild of British Columbia (FGBC) with Roger being a past President (2006-2010). The FGBC is dedicated to the success and growth of the “ferment on premises” industry in BC, and the positive promotion of responsible beer and wine consumption while fostering professionalism and ethical business practices.

We are located on the east side of the Clover Square Village mall behind Dollarama.

We would welcome the opportunity to show you how easy and fun it is to make quality wines for yourself, while leaving the mess and the fuss to us! Remember,  after making their first batch,  new customers get a $20 credit  to be applied towards their next batch . Our way of saying, ‘welcome aboard’.

We also love referrals. We thank you for a referral by giving you 10% off your next regular priced batch.


Roger and Lynn Doull